Okay, “analysis” is probably too strong a word. I try to offer a reasoned and thoughtful point of view on topics of interest, usually as a layman or generalist. Sometimes it’s complete drivel — we’re open for comment.
Following my exploration of “systematic creativity,” I was pleased to take up sociologist David Stark’s new book, The Sense of Dissonance: Accounts of Worth in Economic Life (2009). You might not get it from the title, but Stark is especially interested in the conditions for creativity, innovation, and entrepreneurship, and how organizations can create those conditions. According to Stark, competing notions of value within an organization, or what he calls “dissonance,” is one such fundamental condition.
When a robot from Horizon Blue Cross Blue Shield (HBCBS) left my wife a message Monday, I was provoked first by the cheerful, familiar voice inflection in the greeting:
It’s the second call from the health insurance company in a week, so perhaps a familiar tone is warranted.
With the announcement of today’s “jobs numbers” I thought I should publish some data I collected on how the mass media covers this ritual monthly release of the Bureau of Labor Statistics’ “Employment Situation” report, one of the most regular and widely consumed sources of information about U.S. jobs.
I’ve always felt that I should hate advertising. After all, shouldn’t I resent the TV spots and magazine blow-ins, the billboards and subway placards, the online banners and popups, all the devices the world’s media planners have devised to manipulate me and sell my “eyeballs”? Shouldn’t I resist being made to participate almost involuntarily in the economic conquests of corporate players whose interests I don’t share? And really, shouldn’t I be concerned for what all these commercial messages might be doing to me?
I recently joined Huffington Post co-founder Ken Lerer for his series of sessions at Columbia Graduate School of Journalism designed to instigate entrepreneurs among the current class of journalists who, mind you, have scant job prospects in traditional media. For one of the sessions, Lerer invited viral marketing whiz and founder of BuzzFeedJonah Peretti to discuss growth models for Web start-ups.
Lerer and Peretti, both successful media entrepreneurs, agreed that there are two possible models:
Saw a huge billboard for Hostgator webhosting in the middle of Newark, New Jersey. Curious what happened in that strategy session.
about 10 hours ago
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Yes, I have started sending money to Libya in exchange for their excellent domain names. Not sure yet what to do with sick.ly
01:54:52 PM March 04, 2010
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